Let’s talk and say goodbye your way

The recently released Sun Life Annual Cost of Dying report has shed light on several areas of concern that demand our attention. While the mainstream media has rightfully emphasised the escalating costs faced by bereaved families—an undeniable worry given the current economic climate—the more pressing issue lies in the growing number of individuals avoiding discussions about death and end-of-life preparations.

The report reveals a staggering 54% of people are uncertain about whether their loved ones prefer burial or cremation, marking a 5% increase year on year. Even more alarming, 19% of respondents are unaware of any funeral wishes their loved ones may have. This emerging trend is indeed cause for concern. Despite 50% of survey participants viewing funerals as a celebration of life, there seems to be a reluctance to engage in conversations about it.

Notably, the popularity of direct cremations is on the rise as an affordable alternative, with the average cost being £1498. While this option may appeal to those mindful of budget considerations, it's crucial to consider discussing with your family and friends, just how they can commemorate and celebrate you or your loved one’s life, providing an opportunity for grief, storytelling, and the sharing of cherished memories.

At lifelia, we specialise in making personalised coffins that celebrate life and individual memories. We are advocates for open conversations about death as a natural part of life, enabling individuals to reflect on their own or their loved ones' unique journeys. Additionally, our focus on eco-friendliness addresses the increasing importance of environmental consciousness, with 9% of the Sun Life report highlighting this concern. We believe it's essential to discuss these aspects so that informed choices can be made for the well-being of your family, friends, loved ones and the planet. Say goodbye your way.

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After a fantastic NFE 24 we look forward to 2026